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Cool SEO Tool for Bloggers

I just found a great tool I really like and thought I’d share it out.

If you’re a blogger, like me, you probably focus most of your blogging time on writing your posts, not worrying about how to optimize them for search.  If you don’t already have a quick and easy process for optimizing your posts, consider a subscription to Scribe, a great tool that makes SEO easy and fun.  It’s developed by Copyblogger, longtime blogging and copywriting experts. This is not going to achieve super SEO results for your entire website, but it will give you an easy SEO-as-you-go approach to blogging.  Check it out:

How it Works.  SEO typically has 3 major steps, and Scribe provides coaching and helpful suggestions for each, integrated with your blogging platform. Welcome to your online SEO coach!

Keyword research – find search terms that your target audience uses.  Scribe has a click for that.  Just type the word that summarizes your blog post topic and Scribe will do some quick, on-the-fly keyword research, then suggest the best terms (most popular in searches) to pepper throughout your post.

Content optimization – weave keywords into your post.  Scribe will check the places where search engines look – Title tag, Meta Description tag, and page content – and give you a score for how well you’ve optimized these with your keywords.  Then it’ll perform a contextual analysis of your page, showing the top keyword combinations found on your page – in other words, what will the search engines think your page is about?  If that’s not your intent, Scribe will suggest how you can change things to more effectively optimize for your desired keywords.  

Link Building – create links to your post.  Since incoming links give your post (and your blog/website) more credibility, they count a lot in the search ranking algorithm.  Scribe helps here by suggesting blog posts with related topics that you can approach to ask for a link – either by leaving a comment, contributing a guest post or establishing a direct relationship.  It also gives you a list of influential people who talk about your topic on social media so you can hook up with them.

How to Get it.  You can download Scribe easily by signing up for a subscription here (prices start at $17/month), and they’ll take your through the smooth 3 step process of  downloading a zip file which you can then just one-click upload to WordPress or Joomla.  One of the easiest online tools purchases I’ve made.

So, if you’re looking for some SEO help with your blog, it doesn’t get any easier than this.

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This entry was posted on Wednesday, January 11th, 2012 and is filed under Small Business Tips. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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