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Google Launches Think Quarterly Online Magazine
Google has launched Think Quarterly, its own 62-page online magazine, out of the company’s offices in the U.K. and Ireland. Google says that this publication is created for its business partners and advertisers, not customers, and its printed version has been sent to 1,500 of them. The online version, though, is available to everyone.
Google’s online magazine is designed and edited by the creative agency The Church of London. Besides its own employees, Google gathered impressive names from the world of journalism to contribute to the publication, including Guardian’s Simon Rogers, Holly Finn, formerly writing for Financial Times, and others.
The focus of the first issue is on “data” and articles cover topics such as data obesity, data importance, open data, and data overload.
In a note on Think Quarterly website, Matt Brittin, the managing director of Google’s U.K. & Ireland Operations, said “Think Quarterly is a breathing space in a busy world. It’s a place to take time out and consider what’s happening and why it matters.”
The reason Google dedicated the first issue of its quarterly magazine to data was to find out “amongst a morass of information, how can we find the magic metrics that will help transform your business? We wish that you find inspiration, insights, and more, in Think Quarterly,”Brittin said.
The next issue of Think Quarterly will be available in May, 2011.
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